Pure Helles Lager — full label as filed with TTB
Label as filed · tap for full resolutionPLATE Nº 26233001000043 · cleared 14 September 2026
Helles · cleared 14 September 2026 · imported

Pure Helles Lager

Purity Brewing CoUnited Kingdom

A TTB label filing on the register, cleared 14 September 2026. TTB ID 26233001000043. This is the paperwork, not a shelf listing.

Brand on the label, not the plant. The COLA applicant — the plant of record — is IRON HORSE BEVERAGE LLC (United Kingdom).

  1. Filedwith the TTB
  2. Cleared14 September 2026
  3. SpottedNot yet — watching

Register-wide, a cleared beer typically surfaces at its brewery within 15 days — four out of five inside 29 — measured across 175 filings we've watched land. This page gets stamped the moment it's seen.

No account neededWatch this filing

One email when the register first sees it on a shelf scan or the brewery's own board. Nothing else, and a stop link in it.

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Weekly Docket — optional

This filing went on record 14 September 2026, before the beer reached a shelf. Check Friday's register for this house. The docket is a second, optional dispatch.

In the register

This is the 5th of 5 label filings we hold from Purity Brewing Co. It is one of 5 helles labels approved in September 2026. It cleared 24 days after it was filed. The label names one hop, Hallertau, and carries gluten-free on the front. The brand on the label is Purity Brewing Co; the COLA applicant — the plant of record — is IRON HORSE BEVERAGE LLC in United Kingdom. It is an imported label, filed for US distribution.

Certificate of Label Approval
TTB ID26233001000043
Serial260003
StyleHelles
Class / type951 · Beer
Alcohol5%
VesselCans
FamilyLager
Modifiersgluten-free
OriginUnited Kingdom
Plant of recordIRON HORSE BEVERAGE LLC
Cleared14 September 2026
ProvenanceUS TTB COLA — the filing itself, not a shelf listing
From the label

Pure Helles is a classic German style lager, soft & rounded with a sparkling dry finish. Brewed using the finest malt & hops, complemented by German Hallertau hops delivering that unmistakable Purity Character. Crafted with a conscience in the heart of the Warwickshire countryside, this little can embodies our love of great beer, with real character – sustainably brewed to leave an even better taste in your mouth. Making a Positive Difference Since 2005 ★ SUSTAINABLE APPROACH to brewing SINCE DAY ONE ★ We endeavour to REDUCE, REUSE & RECYCLE where best we can ★ Our unique WETLAND, SAVES WATER & promotes WILDLIFE DIVERSITY.

Extracted from label art by hopgrail · fields verified against the filing

The house

Brand
Purity Brewing Co
Plant of record
IRON HORSE BEVERAGE LLC
Location
68 S SERVICE RD STE 100 RM, MELVILLE, NY, 11747
Production
Plant of record on the COLA — not the brand

Brew it

The filing names its hops — Hallertau — which is enough for a real starting point.

The bench sheet →

The hunt

We're the register, not the store — no stock promises. These are the searches we'd run for this one.