Light label
Label · tap for full size

Light

Schell'S (August Schell)New Ulm, MN
  • American Lager / Light Lager
  • 3.4% ABV
  • Label approved Jul 27

Had it? My score

90 seek it out · 80 would buy again · 70 fine, wouldn't seek it · 60 disappointing · 40 flawed or drain pour

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Schell'S (August Schell)'s American Lager / Light Lager. Label approved 27 July 2026; not spotted yet.

Where to find it

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Not spotted yet. We'll write the day it is.

One email when it's first spotted — on a list we check, in a scan, or in the brewery's announcement. Nothing else, and a stop link in it.

We track beers, we don't sell them, so no stock promises. These are the searches we'd run for this one.

Readers' scores

How to serve it

Serve at
36–40°F (2–4°C)
Glass
Shaker pint: the plain bar pint; fine for an easy beer

About 75–95 calories and 2–7 g carbs

About 65 of those calories come from the alcohol.

General guidance for American Lager / Light Lager. Calories and carbs are estimates from the ABV and how the style usually finishes; numbers the brewery prints beat ours. More beer tools

About this beer

This is the 6th of 6 labels we have from August Schell Brewing Company. It is one of 88 american lager / light lager labels approved in July 2026. It was submitted and approved the same day.

The artwork

A stag's head in profile faces left within a small blue circle at the top centre of the label, its antlers rendered in fine detail. Below it sits a large ornamental cartouche with a scalloped white edge and black outline, enclosing a speckled tan-and-cream field; the beer name—"Schell's LIGHT Lager"—is set across this field in black serif and script lettering, with "LIGHT" in bright blue. The label is framed by a bright blue border, and vertical type runs along both left and right edges in all-caps serif.

Vector flatbluecreamtanblack
Start a four-pour flight with LightThe Minnesota scene212 breweries you can visit in Minnesota

Brew it

A starting-point recipe from the style and the ABV on the label: derived, not tasted, and the sheet says which is which.

The bench sheet

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Style: LagerBrewery: Schell'S (August Schell)