Coors 0.0
- Filedwith the TTB
- Cleared8 July 2026
- SpottedNot yet — watching
On your grail list. We'll tell you when it lands.This is the 3rd of 8 filings we hold from Coors Brewing Co. It is one of 14 non-alcoholic beer labels approved in July 2026. It cleared 1 day after it was filed. The label names one hop, Hops, and carries non-alcoholic on the front.
A photographic landscape of snow-capped mountain peaks fills the upper two-thirds of the label, rendered in grayscale with a prominent blue-tinted central summit. The Coors script logo in blue cursive dominates the center, anchored below by the alcohol content in gray sans-serif, with a simple blue triangle outline positioned above the lettering. Regulatory and product information appears in small type along the left and right edges on a light gray ground.
From the label“Label explicitly states '0.0% ALC./VOL.' and 'ALCOHOL-FREE BREW'; TTB class 907 CEREAL BEVERAGES - NEAR BEER (NON ALCOHOLIC)”
Extracted from label art by hopgrail · fields verified against the filing
