Holy Whac-A-Mole
- Filedwith the TTB
- Cleared27 May 2026
- SpottedNot yet — watching
On your grail list. We'll tell you when it lands.This is the 34th of 52 filings we hold from Urban Family Brewing Co. It is one of 42 hazy ipa labels approved in May 2026. It cleared 2 days after it was filed. The label names 3 hops — Mosaic, Simcoe and Amarillo.
A portly mole in burgundy robes holds aloft a red boxing glove and a green hop cone against a yellow background, with a golden sunburst radiating behind its head. The figure is rendered in airbrush with smooth gradations and fine linework detail, occupying the left two-thirds of the front label. Typography for the beer name runs down the right side in large, theatrical serif capitals, while the brewery name and style descriptor sit above and below the illustration in a sans-serif workhorse typeface.
From the label“Front label explicitly states 'HAZY INDIA PALE ALE' with hop varieties Mosaic, Simcoe, and Amarillo listed. Back label confirms 'HAZY INDIA PALE ALE' designation. ABV 7.1% and 1 PINT (473 ML) volume clearly printed. Brewed and canned by Urban Family Brewing Co., Seattle, WA.”
Extracted from label art by hopgrail · fields verified against the filing
