Imperio Helles
- Filedwith the TTB
- Cleared5 June 2026
- SpottedNot yet — watching
On your grail list. We'll tell you when it lands.This is the 3rd of 3 filings we hold from Imperio. It is one of 26 helles labels approved in June 2026. It was filed and approved the same day. It was brewed under contract — Beverage of Americas LLC holds the permit, which is ordinary in the register and easy to miss on a shelf. It is an imported label, filed for US distribution.
A gold crown with dotted lines flanks the word "IMPERIO" in tall serif capitals across the upper left, with "HELLES" in smaller gold type below. The label is split horizontally: the upper half shows the front design on deep forest green, while the lower half is off-white and contains regulatory text, a small circular seal with a hop leaf and wheat emblem, and a gold horizontal stripe at the bottom. A vertical panel on the right edge displays "IMPERIO" and "HELLES" in white serif type with a gold crown icon, accompanied by small-type informational text. The palette is restrained—deep green, cream, white, and gold—with no illustration beyond the decorative crown and heraldic seal.
From the label“Label explicitly states 'HELLES' as the style designation, printed prominently on both front and back panels alongside 'PURE MALT BEER'. Brewed and bottled in Brazil by Cervejaria Cidade Imperial S.A., imported by Beverage of Americas LLC in Winter Garden, FL — geography conflict confirms contract/import relationship.”
Extracted from label art by hopgrail · fields verified against the filing
