
El Asadero Pilsner
- Filedwith the TTB
- Cleared10 June 2026
- SpottedNot yet — watching
This is the 2nd of 5 filings we hold from El Asadero Mexican Grill Restaurant. It is one of 117 pilsner labels approved in June 2026. It cleared 6 days after it was filed. It was brewed under contract — Round Table Brewery LLC holds the permit, which is ordinary in the register and easy to miss on a shelf.
A vaquero mounted on horseback, rendered in sepia-toned engraving style, occupies the center of the label. The rider wears a broad sombrero and traditional Mexican clothing, sitting tall in the saddle with one hand raised. Above the figure is the "El Asadero" logotype with horns and a saddle motif; below are the words "Pilsner" and "Cerveza Artesanal". A decorative frieze of alternating ornamental tiles—featuring florals, hearts, cactuses, and shields—runs across the top in tan and cream. On the right side, a detailed illustration of a decorative saddle blanket and tack complements the central figure. All type is set in serif fonts in tan throughout.
From the label“TRADICIÓN QUE NOS UNE El Asadero es más que un lugar, es el sabor de nuestras raíces, las buenas historias y los momentos que se quedan. DISFRUTA CON ORGULLO NUESTRO MEXICO NUESTRA RAÍSES NUESTRO ORGULLO”
Extracted from label art by hopgrail · fields verified against the filing