La Cheve
- Filedwith the TTB
- Cleared27 May 2026
- SpottedNot yet — watching
On your grail list. We'll tell you when it lands.This is the 1st of 5 filings we hold from La Fortaleza Restaurants. It is one of 4 mexican lager labels approved in May 2026. It cleared 3 days after it was filed. It was brewed under contract — Round Table Brewery LLC holds the permit, which is ordinary in the register and easy to miss on a shelf.
A masked luchador in a green jersey and red cape dominates the centre of the label, posed mid-stride with one foot on a soccer ball and the other raised, surrounded by a silhouetted crowd at the base. The figure is rendered in bright, outlined vector style against a background of horizontal stripes in cream, green, and red, with the beer name set in thick oxblood caps above. The label is framed by a thin white border, with the brewery name and logo positioned at the top in a curved banner.
From the label“Label prints 'Lager' as the style designation. Mexican-flag color scheme (green/white/red), lucha libre masked soccer player mascot, and 'La Fortaleza Restaurants' branding strongly imply Mexican-style lager. Brewed by ROUND TABLE BREWERY, Garnerville, NY for La Fortaleza Restaurants — geography conflict confirms contract relationship.”
Extracted from label art by hopgrail · fields verified against the filing
