
Bavarian Pils
- Filedwith the TTB
- Cleared3 June 2026
- SpottedNot yet — watching
This is the 4th of 4 filings we hold from Bull Falls Brewing Co. It is one of 117 pilsner labels approved in June 2026. It cleared 1 day after it was filed.
A Bavarian-themed illustration dominates the front label, centered on two figures in traditional Bavarian dress flanking a tall glass of pale lager beer against an Alpine mountain landscape with evergreen forest. The man at left wears lederhosen and sports a prominent moustache; the woman at right wears an orange dress. A hop cone and wheat motifs appear in the lower corners, with the bull's-head logo visible in the upper left circle. The design is rendered in saturated comic-book illustration style across a composition split between sky-blue upper half and dark purple-green lower half, with a photographic image of the beer itself positioned centrally. Typography includes the beer name in bold yellow outline capitals and smaller serif body copy describing Bavarian Pilsner tradition.
From the label“Label explicitly states 'BAVARIAN PILS' and descriptive copy reads 'This Bavarian Style Pilsner is brewed with all German malt and hops. More subtle bitterness with a more pronounced hop flavor typical of Pils type beers found in southern Germany. Very blond and brilliantly clear.' Address: 905 E Thomas Street, Wausau, WI 54403 — brewed in Wausau, Wisconsin, consistent with brand location.”
Extracted from label art by hopgrail · fields verified against the filing