Mirage — full label as filed with TTB
Label as filed · tap for full resolutionPLATE Nº 19270001000705 · cleared 12 October 2019
Double / Imperial IPA · cleared 12 October 2019

Mirage

  1. Filedwith the TTB
  2. Cleared12 October 2019
  3. SpottedNot yet — watching

Register-wide, a cleared beer typically surfaces at its brewery within 17 days — four out of five inside 31 — measured across 140 filings we've watched land. This page gets stamped the moment it's seen.

On your grail list. We'll tell you when it lands.
Tasted it? Journal it
No account neededTell me when it lands

One email when the register first sees it on a shelf scan or the brewery's own board. Nothing else, and a stop link in it.

Ask the register:

Grails are watched nightly — you get word the morning this one is first seen. Every MIRAGE filing? Follow the brewery.

The Weekly Docket

This filing went on record 12 October 2019, before the beer reached a shelf. Every week's new filings, read and delivered Tuesday morning.

In the register

This is the 15th of 18 label filings we hold from MIRAGE. It is one of 128 double / imperial ipa labels approved in October 2019. It cleared 15 days after it was filed. The label carries hazy on the front. The label carries the Brewers Association independent seal.

Certificate of Label Approval
StyleDouble / Imperial IPA
AlcoholNot stated on filing
VesselCans
FamilyIPA
Modifiershazy
Serial19-705
Cleared12 October 2019
ProvenanceUS TTB COLA — the filing itself
From the label

Front label explicitly states 'NEW ENGLAND DOUBLE INDIA PALE ALE'. The phrase 'Double' directly modifies 'India Pale Ale', and 'New England' indicates the hazy substyle. Back label confirms 'DOUBLE NEW ENGLAND DOUBLE INDIA PALE ALE' (redundant phrasing in the rotated view). The owl-hop imagery and turquoise gradient are consistent with hazy IPA aesthetics. ABV not printed on visible label surfaces. Package is a standard 12 oz can (355 ml) based on rectangular wraparound label format and UPC barcode. Brewers Association Certified Independent Craft seal visible (inverted bottle silhouette). Producer statement on back is partially legible but does not clearly establish self-production vs. contract relationship.

Extracted from label art by hopgrail · fields verified against the filing

The house

Applicant
NIGHT SHIFT BREWING, INC.
Location
87 SANTILLI HWY, EVERETT, MA, 02149
Production
Unverified
Certification
BA Independent

The hunt

We're the register, not the store — no stock promises. These are the searches we'd run for this one.