Michelob Ultra — full label as filed with TTB
Label as filed · tap for full resolutionPLATE Nº 26196001000634 · cleared 16 July 2026
American Lager / Light Lager · cleared 16 July 2026

Michelob Ultra

  1. Filedwith the TTB
  2. Cleared16 July 2026
  3. SpottedNot yet — watching

Register-wide, a cleared beer typically surfaces at its brewery within 17 days — four out of five inside 29 — measured across 137 filings we've watched land. This page gets stamped the moment it's seen.

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One email when the register first sees it on a shelf scan or the brewery's own board. Nothing else, and a stop link in it.

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Grails are watched nightly — you get word the morning this one is first seen. Every Michelob Ultra (Anheuser-Busch) filing? Follow the brewery.

The Weekly Docket

This filing went on record 16 July 2026, before the beer reached a shelf. Every week's new filings, read and delivered Tuesday morning.

In the register

This is the 5th of 7 label filings we hold from Michelob Ultra (Anheuser-Busch). It is one of 89 american lager / light lager labels approved in July 2026. It cleared 1 day after it was filed.

Certificate of Label Approval
StyleAmerican Lager / Light Lager
Alcohol4.2%
VesselCans
FamilyLager
Serial26-634
Cleared16 July 2026
ProvenanceUS TTB COLA — the filing itself
The artwork

The front label features a stylized basketball and net rendered in gold and white line-work, centered on a navy blue field. The Michelob Ultra wordmark appears above in script and sans-serif caps, with a red ribbon accent beneath. Below the basketball imagery sits text identifying the beer as official sponsor of the 2026 NBA Champion Knicks in a limited edition release. The left panel shows the New York Knicks logo above the same sponsorship text.

Vector flatnavygoldwhitered
From the label

No explicit style printed on label. Copy inference from nutritional panel: 'Calories 95, Carbohydrates 2.6g, Protein <1g, Fat 0.0g' and '4.2% ALC./VOL.' consistent with Michelob Ultra's well-known American light lager profile. TTB class 901 BEER. Label states 'Official Beer Sponsor of the 2026 NBA Champion Knicks' and 'Limited Edition'.

Extracted from label art by hopgrail · fields verified against the filing

The house

Applicant
Anheuser-Busch, LLC
Location
1 BUSCH PL, Saint Louis, MO, 63118
Production
Brewed in-house

Brew it

A starting-point recipe from the style and the filed ABV — derived, not tasted, and the sheet says which is which.

The bench sheet →

The hunt

We're the register, not the store — no stock promises. These are the searches we'd run for this one.