Betula — full label as filed with TTB
Label as filed · tap for full resolutionPLATE Nº 26191001000243 · cleared 13 July 2026
Pilsner · cleared 13 July 2026

Betula

  1. Filedwith the TTB
  2. Cleared13 July 2026
  3. SpottedNot yet — watching

Register-wide, a cleared beer typically surfaces at its brewery within 17 days — four out of five inside 29 — measured across 137 filings we've watched land. This page gets stamped the moment it's seen.

On your grail list. We'll tell you when it lands.
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One email when the register first sees it on a shelf scan or the brewery's own board. Nothing else, and a stop link in it.

Ask the register:

Grails are watched nightly — you get word the morning this one is first seen. Every Schilling Beer Co. filing? Follow the brewery.

The Weekly Docket

This filing went on record 13 July 2026, before the beer reached a shelf. Every week's new filings, read and delivered Tuesday morning.

In the register

This is the 17th of 22 label filings we hold from Schilling Beer Co. It is one of 112 pilsner labels approved in July 2026. It cleared 3 days after it was filed. The label names one hop, Champlain Valley Hops.

Certificate of Label Approval
StylePilsner
Alcohol4.2%
VesselCans
HopsChamplain Valley Hops
FamilyLager
Serial26-243
Cleared13 July 2026
ProvenanceUS TTB COLA — the filing itself
The artwork

A split-field photograph of snow-laden conifer branches dominates the label, split vertically into sections of close detail and wider landscape, anchored by a tan horizontal band bearing the beer name and brewery marks in white sans-serif type. Above the band sits a white circular emblem containing three stylized wheat sheaves in outline. The right edge features a linear ink illustration of a forested cabin scene in tan on white. Type and illustration throughout use a consistent tan and cream palette against the photographic background.

Photographictancreamwhiteblack
From the label

BETULA Brewed with artist Molly Harper of the NH League of Craftsmen using Valley Malt, Champlain Valley Hops, barley, and wheat. An authentic expression of Northern New England!

Extracted from label art by hopgrail · fields verified against the filing

The house

Applicant
SCHILLING BEER CO., BRAU, INC.
Location
18 MILL ST, LITTLETON, NH, 03561
Production
Brewed in-house

Brew it

The filing names its hops — Champlain Valley Hops — which is enough for a real starting point.

The bench sheet →

The hunt

We're the register, not the store — no stock promises. These are the searches we'd run for this one.