Huma Lupa Licious
- Filedwith the TTB
- Cleared3 June 2026
- SpottedNot yet — watching
On your grail list. We'll tell you when it lands.This is the 2nd of 17 filings we hold from Short's Brewing. It is one of 189 ipa (other/unspecified) labels approved in June 2026. It cleared 1 day after it was filed.
A densely detailed engraved illustration fills the front label, depicting an amusement park scene with a roller coaster threading through ornamental architecture, carousel horses, and carnival attractions rendered in intricate line work. The composition is framed by symmetrical decorative borders featuring winged figures and hop motifs in each corner, with bold red ribbon banners carrying text winding through the design. The palette of teal-green, cream, red, and yellow-green creates strong contrast against the fine-line etching, while the beer name appears in large dimensional lettering across the center. A hand-lettered tagline curves along the top edge, and the overall finish is matte with visible label stock.
From the label“Front label explicitly states 'MIDWEST INDIA PALE ALE' at bottom. Label also reads 'LIFE IS SHORTS STAY AWESOME HUNGRY' and 'COMPILED MALT & HOP THEME PARK IN YOUR MOUTH BEER SHORTS'. Back label confirms 'BREWED AND CANNED BY SHORT'S BREWING IN ELK RAPIDS, MICHIGAN'. ABV 6.8% and 16 FL OZ (473 ml) printed on label. No more specific IPA substyle (not hazy, west coast, double, session, cold, black, or fruited) is indicated, so ipa_other is appropriate. TTB class 902 ALE confirms ale classification.”
Extracted from label art by hopgrail · fields verified against the filing
