Elephant — full label as filed with TTB
Label as filed · tap for full resolutionTTB COLA 26142001000753 · cleared 28 May 2026
Pilsner · cleared 28 May 2026 · imported

Elephant

  1. Filedwith the TTB
  2. Cleared28 May 2026
  3. SpottedNot yet — watching
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In the register

This is the 2nd of 9 filings we hold from Carlsberg. It is one of 28 pilsner labels approved in May 2026. It cleared 6 days after it was filed. It is an imported label, filed for US distribution.

Style
Pilsner
Alcohol
7.2%
Vessel
Bottles
Family
Serial
26-753
The artwork

The front label features the Carlsberg logotype in large serif letterforms, rendered in deep forest green on a tan field, with a hanging elephant emblem centered above and a decorative curved flourish beneath. Below the main mark sit the words PREMIUM ELEPHANT PILSNER in smaller sans-serif capitals. The label is bordered in a thin pink frame with ruled vertical and horizontal centerlines running through the composition.

Vector flattanforest greenpink
From the label

UNFORGETTABLE PALE GOLD IN COLOUR, ELEPHANT IS RICH IN MALTY CHARACTER, WITH A HINT OF CARAMEL, BALANCED BY A SATISFYINGLY DRY BITTERNESS. ONCE ENJOYED, NEVER FORGOTTEN!

Extracted from label art by hopgrail · fields verified against the filing

The house

Applicant
SweetWater Brewing Company, American Beverage Crafts, LLC
Location
195 OTTLEY DR NE, Atlanta, GA, 30324
Production
Brewed in-house

Filed alongside it